If you walked into a crowded room and asked the question in the title of this article, what would you expect to hear?
The chamber of commerce is like the government, right? No, it keeps track of business complaints. No, they’re like greeters for the community. Like the Welcome Wagon. They’re a country club for businesspeople. They’re the people with the big scissors. Right? While we can see why people would say all these things about the chamber, none of those comments are exactly right. And if you’ve ever been a member of a chamber of commerce in another town, that doesn’t mean your experience there will be anything like the one you would have with your next chamber. There are a lot of misconceptions about chambers but we’re here to set the record straight and help you understand exactly what they can do for your business’ and your professional growth.
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Have you ever attended a chamber event? If you’re not a member, you’re missing out. Before you think you don’t have the time to attend events, it’s important you know chamber life is not just mixers and ribbon cuttings. Chamber membership is one of the best-kept secrets for free or nearly free business resources like webinars, lunch & learns, and written collateral. Plus, a whole lot more. Chamber membership is one of the best business investments you can make for the money and return.
In the bustling world of small business, as entrepreneurs and professionals, we often find ourselves caught in the whirlwind of routines, habits, and attachments that no longer serve our growth, personally or professionally. In the pursuit of success, we accumulate emotional baggage, physical clutter, mental burdens, and antiquated processes that hinder us from experiencing the success we truly desire.
These things are familiar, and thus, safe. They seem harmless enough. But when you look more closely, you’ll see they are holding you back. Perhaps it’s time to make room for things that will serve you—and your company—better. Have you ever heard the phrase, “You are the company you keep?” It has good and bad ramifications, doesn’t it? It’s often applied to young people and their friends. But did you know this “Halo Effect” influences customers as well? And you could be using it in your business for amazing results.
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