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What’s Your Biggest Marketing Challenge?

8/15/2022

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​When a business operator finally decides they need someone focused on their marketing, and they resolve to hire for the position, it usually goes something like this:
 
“This position will be in charge of posting to our social media channels.”
 
But if that’s all you’re doing, you can put that in the hands of the nearest thirteen-year-old.
 
If you’re contemplating stepping up your business marketing, you need more than a scheduler. You need someone who understands the different kinds of marketing, your audience, and how to nurture prospects.

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Labor Day Ideas for Your Business

8/8/2022

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​Labor Day is fast approaching. This unofficial end of summer is largely ignored by businesses partly because a holiday surrounding working doesn’t seem like much fun. However, you can use this day for more than planning a backyard BBQ or trip to the beach. Here are some engaging social media and activity ideas that you can work on over the next month to drive interaction and get employees and customers excited about this much overlooked holiday.

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Are You Ready for These 3 Workplace Trends?

8/2/2022

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​Workplace trends come and go like snack carts, but these trends may very well revolutionize the way we work because they are just so darn appealing to most employees.
 
But before we go into these workplace trends, know that they are not for everyone. Your business may not be able to function if you put them into operation. There are some businesses that simply require employees in seats, seats that are customer-facing in a central location. But if you do have the flexibility to adopt some of these, you may see very big changes in productivity and morale. These things may be what the employee of tomorrow is looking for.

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Are You a Neurodiverse-friendly Business?

7/25/2022

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​If you’ve recently picked up a write up on Most Loved Workplaces or Best Places to Work, you may be surprised to see that good benefits and higher than average salaries aren’t contributing to those titles anymore, but then neither is having a Foosball table. Employees (and customers) want more.

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10 Ways to Get More Business Reviews

7/19/2022

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​According to an article on SmallBizTrends.com this week, “Small business owners’ expectations for better business conditions over the next six months fell by seven points to a net negative 61%. So far expectations for better conditions have worsened every month this year.” That’s not great news. With rising costs, many businesses are struggling.
 
When it comes to dealing with these pressures, you have two options to improve revenue: new growth or new marketing efforts. New growth means pursuing new avenues or audiences and expanding. This can be unnerving. New marketing efforts means simply being more deliberate in who you’re trying to reach and how you’ll get there.
 
Whether you choose expansion of audience or marketing, you need reviews and you need them everywhere. Here are a few ways you can motivate your audience to help.

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Membership Spotlight: Southernmost Insurance Agency Inc.

7/14/2022

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This week’s Member Spotlight is on Southernmost Insurance Agency, Inc.  Read their story and see what they told us about their business and the Chamber.  

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How Can the Chamber of Commerce Help Your Business?

7/11/2022

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​This week, I came across a video on Smallbiztrends.com that suggested for a small business to get the most value out of a chamber of commerce membership, it shouldn’t ask about what the benefits are, but rather ask themselves “how can I help the chamber help me.”

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Acing the Basics of Grant Writing

7/6/2022

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​Hiring a grant writer isn’t cheap. Some charge a flat fee, while others base their fee as a percentage of the grant amount. If you’re a small business or nonprofit, you may not be able to afford to hire someone. But it is worth it. To take on grant writing yourself, you’ll miss out on the years of experience you’ll get with a professional and it will likely take more time. But if you’re looking for a DIY solution, you need to know the basics of grant writing.

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5 Ways to Level Up Your Small Business Marketing (and yes, it’s time)

6/29/2022

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​If you’re interested in ways to reach more people, and you’re ready to start maximizing technology, it’s time to look at these business solutions:

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The State of Small Business

6/22/2022

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​The chamber is the Voice of Business and as the Voice of Business, there’s something we feel the need to express to everyone in this community. Inflation is being felt everywhere, from Fortune 500 companies to solopreneurs just starting out.
 
However, the difference between large-scale companies and smaller ones are their reserves. According to JP Morgan Chase, the average small business runs with only 27 days of operating expenses in reserves. Increases in utilities, goods and services, real estate, and gas costs; supply chain issues impacting delivery; and employee shortages have taken a toll on businesses, especially our smaller ones.
 
In this challenging time, while you are dealing with your own concerns over stretching your paycheck, we want to share some things you might not realize.

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510 Greene St., First Floor  |  Key West, FL 33040
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  • Home
  • Visit Key West
    • Community Calender
    • Getting Here
    • Map & Places of Interest
    • Places to Stay >
      • Lodging Online Booking
    • Places to Dine
    • Things to Do >
      • The Florida Keys & Key West
    • Weddings
    • Coupons
    • Sunset Times
  • Live, Work & Relocate
    • City of Key West >
      • Utilities
      • Disaster Preparedness Resources
    • Monroe County >
      • School/College Registration
      • Auto/Drivers License Info
      • Fishing/Hunting/Boating Licenses Info
    • Job Listings >
      • Job Board
    • Monroe County Score Card
    • Latest Community News
    • Statistics on Tourism
  • About the Chamber
    • Why Join the Chamber >
      • Membership Application
      • Referral Roundup
      • Testimonials
      • Member Login
    • Board of Directors
    • Chamber Staff
    • Chamber Calendar >
      • Showcase of Key West Businesses
    • Committees
    • Chamber Resources >
      • 2022 Business Magazine
      • Business Directory
      • Ribbon Cuttings
      • Member Discounts and Affinity Programs
      • Marketing & Advertising Opportunities
    • Awards
    • Chamber News >
      • Member To Member Emails
      • Cybersecurity and Ransomware
    • Photo Gallery
    • Blog
  • Foundation
    • Tom Sawyer Five Star Program
    • Teacher Appreciation
    • Past Scholarship Award Winners
  • Contact Us